BRIAN G. RIX
Brian started his career as an attorney and quickly moved into show business. He was one of the founding partners of Joseph, Heldfond & Rix, Inc. one of the largest talent agencies in the commercial arena. Brian paired Mariette Hartley with Polaroid, Mark Harmon with Coors and Patrick Swayze with Pepsi. He orchestrated John Travolta’s Japanese commercial deal with Dentsu Advertising. Rix went on to produce feature films Sioux City with Lou Diamond Phillips and Precious Find with Rutger Hauer and Joan Chen.
After selling the agency, Brian became involved in political campaigns, fundraising, public relations and special events as the founder of Rix Bradford Consulting. He has done extensive work in the education, energy, corporate and political arenas. Rix Bradford Consulting is the forerunner to Burke Rix Communications.
Brian was very active with the State Community College system. He assisted former Chancellor Mark Drummond in passing a $1 billion dollar construction bond and3 years later an additional $3.5 billion for construction projects at the Los Angeles Community College District. BRC for 10 years directed the Los Angeles Community College District Foundation under contract to the District. In addition, Brian worked on the statewide Community College Initiative, Proposition 92 on the February 2008 ballot doing statewide communication and fundraising.
Rix has also had extensive experience in event planning and the hospitality industry. He has had contracts with LA, Inc., the Convention and Visitors Bureau and the San Diego Convention and Visitor Bureau. He was tapped by Mayor Antonio Villaraigosa to produce his inaugural ball, which was one of the largest political events in Los Angeles history. He also produced the United States Conference of Mayors, which was hosted in Los Angeles in June 2007. He was responsible for four huge consecutive evening events and managed a 1.8 million dollar event budget. The inaugural event featured performer Natalie Cole with a follow-on event featuring Melissa Etheridge. Through his years of working in politics, Rix has developed extensive contacts in the political arena at the Federal, State and local levels. Combined with Bob Burke they have held events for politicians from President Clinton to local City Council members.
Brian plays a strong role in local civic affairs. He sits on the Citizens Advisory Panel for Southern California Edison and on the Board of Directors of the Coachella Valley Economic Partnership and the LGBT Community Center of the Desert. The firm is active in supporting local and countywide candidates as well as many local charities.