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BRAD FUHR

Brad Fuhr is a senior level integrated media sales and marketing professional with over 23 years in media sales and sales management including: 3 years of consulting work with major broadcast and publishing companies on digital sales strategy, business development and sales training; 15 years of experience as sales manager or general manager; eight years of media buying and seven years of new media product development. Brad’s specialties include:   

 

  • Media Planning and Buying in traditional and digital.  Provides a full range of services such as creative development, media options, creation of integrated digital and traditional media programs and negotiating media purchases at the best rates.  Clients include:

  • No on Measure C campaign (vacation rental ban in Palm Springs)

  • Brown-Forman (Jack Daniels/Finlandia)

  • Planned Parenthood of Chicago

  • TaxReliefNow.com

  • MrMoneyTalks.com

  • Switzerland Tourism

  • Desert AIDS Project

  • Lombardo Cosmetic Surgery

  • T-Mobile

  • Agency and Direct client interaction with proven ability to bring creative integrated media solutions to stated marketing challenges.  Adaptable to the style of the customer and can present at a high level or in easy-to-understand basic terminology.  Experience in nearly every product category with deep industry knowledge, anecdotes and case studies to cite for success stories.

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  • Demonstrated expertise in the radio and publishing industries, working with corporate clients and individual entities on their digital media strategy. Performed audits of media company’s staff, infrastructure, website, web content and advertising offerings to bring an integrated approach to the organization.  Provided a blueprint for implementing change within the organization.

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  • Inbound Marketing proficiency using the latest best practices to create a sales funnel from creating call-to-action landing pages for lead generation to nurturing leads and moving prospects to purchasers.

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  • Digital Advertising placement using programmatic digital ad buying technology and targeting.  Social media advertising experience reaching small groups of interested consumers through Facebook, Twitter, Instagram and LinkedIn.

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Brad is the founder of the Gay Desert Guide - the “paperless” way for travelers and locals alike to find FUN in the Palm Springs oasis area. We connect gay-friendly businesses to consumers with a curated guide to the Coachella Valley. It’s an online guide to LGBT-friendly businesses, events and happy hours, nightlife, dining, attractions and activities – all in one place! In 2018, Brad was named Business Person of the Year by the Desert Business Association (DBA). 

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